India Social Commerce Market Share, Analysis, Growth, Size, Trends, Report 2025-2033
Social Commerce Market - India
Market Statistics
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 7.2 Billion
Market Size in 2033: USD 54.3 Billion
Market Growth Rate (CAGR) 2025-2033: 22.40%
According to IMARC Group's report titled "India Social Commerce Market Report and Forecast 2025-2033," the market reached USD 7.2 billion in 2024. Looking forward, IMARC Group expects the market to reach USD 54.3 billion by 2033, exhibiting a growth rate (CAGR) of 22.40% during 2025-2033.
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India Social Commerce Market Trends and Drivers:
Rapid evolution driven by digital policies, technological innovations, and changing consumer habits
Mass smartphone adoption and the rise of social media platforms fostering brand-consumer interactions
Increasing disposable incomes and a young, tech-savvy population boosting online spending
Growing influence of social media influencers and user-generated content enhancing consumer confidence
Integration of social networking with e-commerce enabling real-time engagement and instant payments
Expansion of digital payment technologies and affordable internet access improving transaction security
Use of AI, big data analytics, and machine learning for targeted marketing and personalized experiences
Strategic collaborations between social media platforms and e-commerce giants enhancing product discovery and logistics
Content-led marketing through live streaming, short videos, and interactive ads reshaping the shopping experience
Government policies promoting digital transformation and entrepreneurship fostering a supportive ecosystem
Rising trend of sustainable consumerism pushing brands to adopt eco-friendly practices and transparent business models
Convergence of technology, consumer behavior shifts, strong digital infrastructure, and regulatory support driving long-term growth
India Social Commerce Industry Segmentation:
The market report offers a comprehensive analysis of the segments, highlighting those with the largest India social commerce market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.
Breakup by Business Model:
- Business to Consumer (B2C)
- Business to Business (B2B)
- Consumer to Consumer (C2C)
Breakup by Device Type:
- Laptops and PCs
- Mobiles
- Others
Breakup by Product Type:
- Personal and Beauty Care
- Apparels
- Accessories
- Home Products
- Health Supplements
- Food and Beverages
- Others
Breakup by Region:
- North India
- West and Central India
- South India
- East India
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Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key highlights of the Report:
- Market Performance (2018-2023)
- Market Outlook (2024-2032)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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